• Logo
  • HamaraCo.

An Internet of Human (IoH) Framework for Improving Healthcare Business Models

Homeira Moghadami, Mahmood Kharrat



Introduction:The World Health Organization's theme "Health for All" in 2018 is aimed at achieving all countries' sustainable development goals and moving to development priorities, Equity and social coherence. The decision of countries to achieve these goals is associated with challenges such as resource scarcity, changing priorities, continuing demands from the community, and economic crises. The use of Internet technologies as one of the most important trends in the quality of services and the effectiveness of the health system is a solution to the above challenges. After the first generation of the Internet, refers to Internet of Digital (IoD), and the second one, Internet of things (IoT) that have extensively influenced various aspects of human life such as education, energy, health, transport, a new interpretation as the third generation Internet is the Internet of Humans (IoH), which is a form of co-existence of humans and IoT devices. In this way, the Internet will not only be used as a practical tool, it will be part of us. The logic of this type of Internet, with its connectivity and the interconnection of all stakeholders, is the human-centeric approach and leads to serve without harmful constraints to the people and society. In this generation, the Internet is used for important targeting and solving the world's greatest challenges. For example, in the health sector, with the data collected from the large and interconnected range, it is possible to find fast and effective solutions to major health challenges such as genetic diseases, cancer, or epidemic diseases.

Material and Method: In this paper, a framework for the Internet of Humans (IOH) will be presented, which will take a great look at the health field, particularly in terms of the of new business models. As developing the IoH and the new health-related business models based on this technology, various concerns about provide an integrated framework for this issue have emerged, which has led to the emergence of extensive research in the world, particularly in the European Union.

Results: Within the proposed framework, the key enablers (such as IoT, cloud computing, artificial intelligence, etc.) with key controllers (such as security, privacy, investment, etc.) creates new e- health business models. The most important result presented in this framework is the consideration of human factors in the development of new business models from the beginning of the business development process.

Conclusion: The proposed framework, considering human factors in the development of business models, will lead to the possibility of offering new products and services, different industries, changing the value of the industries, changing the identity of the focus point. It also makes it possible to define a new role or value for data, processes, and infrastructures, and ultimately to differentiate how health services are performed.


https://ec.europa.eu/digital-single-market/en/news/internet-humans-how-we-would-internet-future-be, 2017.

TSA white paper, A Digital Future for Technology Enabled Care?, 2017.

Deloitte, Healthcare for the Pre-Middle Class in emerging economies, 2015.

World Economic Forum, Industrial Internet of Things: Unleashing the Potential of Connected Products and Services, January 2015.

Institute for the Future, Internet Human-Human Internet, 2012 Accenture Technology Vision 2015, Digital Business Era: Stretch Your Boundaries, 2015

http://www.pharmexec.com/disruptive-forces-driving-new-order- healthcare-business-models

Gslab, Nlikhi Joshi, Thought Leadership, Internet of Humans, 2017

McKinsey & Company-healthcare Systems & Services, Healthcare’s digital future, 2014.

Markku Turunen, Daniel Sonntag and et,al., Interaction and Humans in Internet of Things, Conference Paper, September 2015, DOI: 10.1007/978-3-319-22723-8_80

www.pwc.com/global-health, The Digital Healthcare Leap, Digital health in emerging markets, February 2017.

ADAM BLOOM, Trends: The Internet of Humans (not Things)—Sensors, Health, Fitness, & Healthcare, 2015.

فصلنامه دیتیجی (گروه تحول دیجیتال)، شماره 3، بهار 1397

شاخص هاي سیماي سلامت در جمهوري اسلامی ایران، وزارت بهداشت، درمان و آموزش پزشکی، 1388.


  • There are currently no refbacks.